Genre Research

FOr this project my plan was to make an ad poster and on it it would have a link to a website that i would outline, but the main thing would be the poster. Most posters fall in one of two catagories. The first is the type of poster that is supposed to be informative. These usually have alot of information on them that answer the basic questions who, what, when, where, and why. They usually have the event in large print in bold letters that catch the viewers eye, then give them the rest of the info that they need. These posters usually have a specific target audience that know exactly what they want, just need to know when and where to find it, like event ads. The other type of poster generally found is one to pique curiosity. These usually have a captivating image or phrase that draws the viewer in. but the poster leaves the viewer wanting more, giving them a place where they can go to find the information they can seek. these are usually new product ads or ads trying to raise awareness for a cause. these have no specific audience, but more try to inform whoever might be interested in the product or cause. they usually try to persuade the viewer of something, whether it be that their product is better than the competitors, or to evoke some emotion in a person for a cause. they try to create fealings by the image or phrase, not by the direct info. this typw is much harder to achieve since the designer has to create an emotion without any explanation of their picture or phrase. this is the type of poster that i wish to try. i want to capture a viewers attention and make them want to know more just based of an image or phrase. this was briefly covered in an art class that i took senior year. and it is also apparent from the infinite amount of ads that we see everyday.

innitiating action plan

My audience is anyone who is legitimately interested in trying hookah and more particularly attending She-Sha. My purpose is to catch the eye of potential patrons and get them to interested in She-Sha and then give them a place where they can find some more information on smoking hookah in general and She-Sha in particularly. As a business, it is important that She-Sha keep customers coming in. Since it is located in a college town, its patrons are constantly graduating and leaving, so they need a way to attract the students coming into the college. As far as a genre, I hope to create a flyer or poster that will attract the attention of the viewer almost immediately, get them intrigued, and then send them to a website where they can find information on She-Sha and hookah in general.

Initiating Action Homework Asignment

I love to look at ads for different things, especially posters and flyers. being able to catch a passer-by's eye in one quick glance is an art form. The artist has to be able to present an image that captivates the viewers attention in a fraction of a second, but also locate enough information on the ad that the viewer can then figure out what it's about, but without bugging up the captivating image. I have made several attempts at this in an art class i took in high school, and i must say, it is much more difficult than the artist makes it look. I hope to try and do a poster or flyer of this type that would then have a fake url on it and then to make a mock website to go in my prtfolio, but we shall see how that goes.